Agency for professional Bloomreach services
As a certified Bloomreach partner, we help you exploit the full potential of this powerful platform for data-based and personalized marketing. Whether it's campaign strategy, system integration, or operational support, we're your reliable partner when it comes to making the most of Bloomreach Engagement (formerly Exponea). This allows you to orchestrate cross-channel marketing activities, increase conversion rates, intensify customer loyalty and maximize ROI. We help you to address your target groups in a personalized and automated way from the initial contact to the loyalty phase.
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We would be happy to advise you on our Bloomreach Engagement services. Contact us now!
Strategic advice, account setup and implementation
Would you like to expand your data-driven omnichannel marketing with Bloomreach? We ensure a smooth platform transition and tailor Bloomreach to your specific business requirements. We support you from the selection of suitable modules to the commissioning of your BloomReach CDP. Together with you, we define the best course of action. Our setup is tailored to your marketing goals and your existing IT systems.
Our setup services include:
- Conducting a discovery workshop to identify your specific requirements, target groups, and use cases
- Change management support with stakeholder workshops and training
- Strategy design and customized Bloomreach setup that covers your system and business requirements (use cases, events, shipping and delivery settings, tracking) along with planning and implementing the MVP.
- Design and implementation of the data model including connection of source and target systems (shop, CRM, CMS, ERP, BI).
- Setting up the customer data engine (account and client structure)
- Cross-channel and third-party data integration, data migration, and key management
- Configuring segments, journeys & workflows
- Configuring the data and ID structure and user identification
- Creating templates and content blocks that are optimized for the respective channel.
- Integration of product catalogs and sales data
- Setting up GDPR-compliant, channel-specific consent management including subscription and unsubscription functionalities.
- Development of scenarios to control automated, cross-channel communication channels (including email, app push, WhatsApp, SMS, direct mailings, web and app personalisation).
- Implementation of automated customer lifecycle journeys
- Tailor-made training and best practices for your team to make the most of the platform.
- IP warm-up, quality assurance & go-live check
Integrate data and content from your source systems
Would you like to seamlessly connect your existing system landscape, e.g. ERP, CRM, e-commerce, POS or CMS, as well as external data sources to the Bloomreach Customer Data Platform (CDP)? As an experienced implementation partner, we ensure a smooth, secure, GDPR-compliant and scalable integration of your customer and product data into the BloomReach customer data engine. We also automate your data exchange processes. This allows you to optimally use your data for your campaigns, automations and personalizations across all channels.
In addition to standard APIs and webhooks, we develop cloud middleware solutions to seamlessly integrate our customers' proprietary systems.
Multi-channel campaign services and operational campaign management
Do you lack the resources to utilize the full potential of Bloomreach Engagement? As a full-service marketing agency, we support you from the conception and creation of graphics and texts to the implementation and testing of your cross-channel campaigns. We develop targeted campaigns for email, SMS, push, in-app and social media. On request, we can provide complete operational management from planning to analysis.
Multichannel marketing full service
- Best practice consulting to identify potential and maximize campaign success
- Create and plan cross-channel campaigns
- Concept creation and topic planning, content and graphics creation
- Personalisation and segmentation for targeted communication
- Technical implementation and automation of your marketing scenarios: web, email, social media ads, WhatsApp, in-app messaging, SMS, WebPush and direct mail (e.g. via Optilyz)
- A/B testing and comprehensive analysis and optimization to continuously improve your campaigns.
- AI reporting and monitoring in individual Bloomreach dashboards
- Response management and AI-powered recommendation systems
We develop your individual Bloomreach template
Professional, responsive templates increase open and click rates. We design all templates in a channel-appropriate way for web, messenger and app.
Template services:
- Programming and design from a single source
- Development of responsive email templates that support your business goals, are future-proof, optimized in dark mode and (as far as possible) barrier-free.
- We incorporate best practices for the best user experience in all relevant email clients.
- We take your campaign production processes and internal task assignments into account.
- Create messenger and in-app layouts
- Graphics creation and animation creation
- Asset management and HTML optimization
- Train your employees and share insider tips and tricks
Bloomreach Support & Consulting
Our team is here for you whenever you need assistance using Bloomreach Engagement.
Our range of support and consulting includes:
- Integration of data sources and target systems
- Setting up and optimizing webhooks and API calls
- Advice on topics such as deliverability and contact building
- Planning and implementation of automations and transactional emails
- Best practice advice and training for Bloomreach users
- Graphics creation and animation creation
- Asset management and HTML optimization
- Train your employees and share insider tips and tricks
These companies rely on us
Agency for Bloomreach Services
- Personal advice
- Quick feedback
- Non-binding & fast
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